Legacy Content and Viral Videos: My 2015 YouTube Strategy

During my break from production, I spent a lot of time professionally working in content operation and digital strategy. I soon realized this strategic aspect had been missing from my own channel. I decided to write and produce again for myself, only this time with a more-studied approach. I crafted a channel strategy based on the Hero, Hub, & Hygiene framework and began posting new content on January 1st, 2015.